![]() Pod detergents are water soluble pouches filled with liquid detergent, softeners, and other products. This will help in the laundry detergent market development. They are being promoted by the companies as healthy alternative to powder and liquid detergents. The sheet detergents are considered to be the eco-friendly alternative as they come in a plastic free and recyclable packaging and contain less harsh chemicals. The liquid form is expected to show rapid growth owing to the convenience it provides and increasing adoption in the developed regions. The powder detergent currently is the most used form of detergent globally as it is cheap to produce and distribute, and the developing regions lack awareness of the other forms. The powder and liquid form of detergent holds the largest share in the market. The different forms of laundry detergents in the market include powder, liquid, sheets, and pods, among others. Major Forms of the Product include Powder, Liquid, Sheets, and Pods The laundry detergent market report comprehensively analyses key players in the market, covering their competitive landscape and the latest developments like mergers, acquisitions, investments, and expansion plans. The extensive EMR report provides a detailed assessment of the market based on Porter's five forces model and a SWOT analysis. The regional markets for the United States laundry detergent market can be divided into New England, Rocky Mountain, Great Lakes, Plains, Southwest, Mideast, Southeast, and Far West. Based on application, the market segments include household and industrial and institutional. Based on the nature, it can be bifurcated into enzymatic and non-enzymatic. Pods can be further classified into biological and non-biological pods.īased on type, the market segments include green detergent and regular detergent. ![]() These are made of natural ingredients and dissolve easily in the water.īased on forms, the market can be segmented into powder, liquid, sheets, and pods, among others. The increasing demand for organic laundry detergent has enhanced the market value.The growing development and adoption of automatic washing machines have propelled the utilisation of liquid detergents.This is a major laundry detergent market driver in developed and emerging nations. Innovative and new products are being launched, such as gels, pods, and liquid detergents, to meet the demand of customers for easier cleaning of clothes.Detergents are made of synthetic chemicals, and they may contain surfactants, bleaches, enzymes, foam regulators, and other synthetic substances. They are used to clean clothes and other cloth-based objects. Laundry detergents are cleaning agents available in the form of powder and liquid. United States Laundry Detergent Market Trends This provides numerous opportunities for laundry detergent market expansion. With the pandemic making people shift toward online shopping even more, the e-commerce business has been growing significantly. This move was made to capitalise the e-commerce market. In August 2021, Godrej Consumer Products Limited announced their launch of digital first brands related to laundry, dishwash, and home care including laundry pods, dishwasher, and mosquito nets. The integration will allow the company to serve better with improved infrastructure focused on customers. The aim is to create a multi-platform consumer platform by combining the resources. In January 2023, Henkel announced their plans to merge the laundry and home care and beauty care into one single business by the beginning of 2024. Read more about this report - REQUEST FREE SAMPLE COPY IN PDF The laundry detergent market report predicts the market value to be around USD 13.57 billion by 2027. The market is expected to expand further at a CAGR of 3.4% in the forecast period of 2024-2032. The United States Laundry detergent market size reached a value of about USD 10.46 billion in 2021. United States Laundry Detergent Market Outlook
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